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7 social networks to watch in 2013

See on Scoop.it - social media and digital strategy

The next Instagram? It may be one of these.

Jordan Sanders’s insight:

Check these out… I see thumb being really powerful for #cmgr and #SoMe strategy - what’s your take?


See on money.cnn.com
  • 3 months ago
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The New SEO: Search Marketing Integration

See on Scoop.it - social media and digital strategy

The days of SEO as a distinct, independent discipline are numbered. SEO is fast evolving into a more creative, diverse, and challenging profession.

Here’s how the integration of social, branding, PR, paid search, and video is changing the SEO model.

Find Out More: http://searchenginewatch.com/article/2239955/The-New-SEO-Search-Marketing-Integration


See on searchenginewatch.com
  • 3 months ago
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A Facebook cheat sheet for brands | Articles | Home


Take some of the guesswork out of your social media efforts with an infographic that reveals surprising data about Facebook.

Jordan Sanders’s insight:

Nice #Facebook “cheat sheet” #infographic for #brands - nice guidelines with helpful stats. For instance, did you know that posts w/emoticons get 52% higher interaction rates?! Crazyness.


See on prdaily.com
  • 4 months ago
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Community Management Lessons from a Camp Director

See on Scoop.it - social media and digital strategy

My first career was as a teacher, coach, and camp director. Being a camp director is the most fun I’ve ever had at a job, but there were also numerous lessons. Keep the kids active and happy, and t…

Jordan Sanders’s insight:

Highly recommended for any camp counselor turned #cmgr - 

Community Management Lessons from a Camp Director

See on chatterbachs.wordpress.com
  • 4 months ago
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10 New Websites to Add to Your Social Media Blog List in 2013

See on Scoop.it - Social Media and Digital Strategy Resources

Buffer We are always looking for new insight as to how we can be better utilize social media for our business. We have more choices than ever from which to learn about social media, whether it&#821…

See on windmillnetworking.com
  • 4 months ago
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Digital Marketing Resources

Nice Social Media Resources — this is another post, like “Learn Something New”, where I’ll continue to add to and build.

  1. Rafflecopter - Just came across the coolest tool ever for running giveaways (aka a “raffle”)
  2. Piktochart - one of the best Infographic makers I’ve come across.
  3. PinGraphy - although there are many Pinterest apps and tools out there, this looks like one of the best. It lets you schedule your pins, find influential pinners, and track results.
  4. Dashboard Junkie - Free, ready-made Google Analytics dashboards for different purposes…now who wouldn’t love that?! This links to my favorite, the social media dashboard.
  5. PicMonkey - As many of you know, having a catchy image with some text is becoming increasingly important. Here’s one of my favorite image creation tools. EXTREMELY easy and intuitive to use. Oh, and did I mention it’s free? :)
  6. Vizualize.me - Connects with your LinkedIn profile and provides your experience in a visual way. This includes a timeline, a skill-set list, recommendations and links.
  7. Minilytics - Looks like a decent (and FREE!) FB analytics app. I just saw this article, super pumped to try it! The “best time to post” feature looks especially promising.
  8. Crowdbooster - One of the best, lower costing social analytic tools out there. Centers around Twitter and Facebook.
  9. List of top content creation tools - Includes all the “best tools” for 2013, including tools for: websites & blog management, videos, webinars, infographics, social media management, and more. Some you probably know (Wordpress, Adobe Acrobat… duhhh), but others you may not have heard of.
    • #social media resources
    • #digital tools
    • #online resources
    • #social tools
  • 5 months ago
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Always Learning

To keep my skills up to par, I’ve decided to learn a new “trick” on a regular basis. Everything will have something to do with social media or digital marketing. These will all be practical tips that I’ll be able to use for my day-to-day work….or something I can use for larger projects.

I figured, hey, if I’m going to learn something new, I might as well let my loyal fans benefit from it as well!

1. Nice Points on Running a successful Facebook contest and remaining within the Facebook Rules

Main takeaway — “The biggest rule is that you need to administer the contest through an Application.  That means you need to run your contest on a tab on your Page rather than by having them respond to a Wall post or uploading a picture to your wall or similar-type no-nos.”

2. Tips on when & how to be snarky. I’m not sure if it counts as a skill, but still a fun read!

3. When to post on Facebook.

Main takeaway — It basically differs depending on the industry. The best way to find out page is to test various times. In any case, weekends are generally good times to post, as well as “off hours”.

    • #social media tricks
    • #social media tips
    • #digital marketing tip
    • #learn new trick
    • #online marketing tip
  • 5 months ago
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9 Social Media Hacks I Use Every Day

See on Scoop.it - Social Media and Digital Strategy Resources

READ THIS, SERIOUSLY. 9 Social Media Hacks I Use Every Day. by @JayBaer shares 9 of the social media tips and tricks he puts into practice daily. You’ll definitely discover new ideas in this post.


See on convinceandconvert.com
  • 5 months ago
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Attention Community Managers: How do you increase Facebook Page Engagement?

Increasing Facebook Engagement

How do you increase Facebook Page Engagement?

In nearly 4 years of social media marketing, I’ve never had to deal with this situation before… I’d love to hear thoughts from other community managers and social media marketing pros. If you have any ideas - please let me know and I’ll owe you BIG TIME!!

Here’s the situation:

I’m doing community management for a startup…part of my responsibility is promoting engagement on their FB Page. Some startups I’ve worked for literally have 100 or less likes, and I’m basically starting from scratch. Other more established small-companies or startups I’ve worked for have several thousand Likes and decent engagement rates.

This company is somewhere in the middle. They have over 6K Likes on Facebook, HOWEVER, there is VERY LITTLE engagement. They’ve gotten most of these likes through paid promotions, paid advertising, etc. 

What I want to do is get some organic (read: FREE) traffic and interaction on their Facebook Page, but I’m not really sure where to start.

We’ve got a pretty cool campaign in the works, and that should definitely help. Besides campaign ideas, does anyone have any solid general tips for me to boost organic engagement here? I’m also open to using Facebook apps if you know of any good ones. 

Any advice would be GREATLY appreciated! Feel free to comment here or tweet @JordanOnSocial. 

Thanks in advance!!! 

    • #facebook page engagement
    • #facebook page tips
    • #facebook page promotion
    • #community manager facebook
    • #social media marketer
  • 6 months ago
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Facebook stock pops as ad sales surge

See on Scoop.it - social media and digital strategy

I know a LOT of people who will be very happy to hear this… I’m still personally not buying the stock anytime soon tough :)

Facebook’s second earnings report as a public company came in just above Wall Street estimates, but that was enough for investors to give shares a nice boost.


See on money.cnn.com
  • 6 months ago
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Jordan Sanders

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    The job of a marketer!

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    Not totally surprising data but still an importnat thing to consider when designing offers and promotions on social networks (especially Facebook).

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